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How to build and publish a Microsite
How to build and publish a Microsite

How to build, edit, publish and remove a Microsite

Emma Dixon avatar
Written by Emma Dixon
Updated over a week ago

Before building, editing, publishing or removing a Microsite, the things you must have already done are:

  • Connected a domain or sub-domain to the Force24 platform.

To do this is easy, simply login into your DNS provider and create a sub-domain with the desired name you want your landing pages to be hosted on. Typically we use:

You can also set up a UAT or testing sub-domian such as:

Simply create the following CNAME entry

Once this is done, please contact your Force24 Account Manager and ask them to set your Microsite account up. 

From the left-hand navigation menu, select the 'Microsites' tab.

This will take you to your Microsite summary page. Here you can create a new Microsite by clicking the 'Add microsite' button

This will open the 'Add new microsite' configuration box. This allows you to specify the 'Microsite name', apply a 'Favicon url' and apply tracking 'Scripts' to your Microsite.

The 'Microsite name' you apply must be unique as this will form the basis of the URL i.e.

Apply your own Google Analyitics tracking script, this will look something like"
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),

  ga('create', 'XXXXXXXX', 'auto');
  ga('send', 'pageview');

 Supply your company Favicon, this is the icon that will appear in the top of your browser tab

Once you have completed all of the sections, please select 'Save'.
This will return you to the Microsites home page where your new site will be waiting to be built.

Click the down arrow next to the Microsite name.

And click 'Add new page' to build your first page 

This will open the 'Add page to website' control box, please enter a 'Page Name', this must be unique and can not have an identical name as any other page within the same microsite. 

You can either select a 'Blank page' to start with a fresh canvass or select 'Choose from templates', to select a page template you have already built.

The name you provide here will be the name used to form the URL i.e.

Click the 'Add page' to begin building your blank page or your selected template. 

Click 'Edit' on the far right of the page you have just added and you will be taken to the page editor in a new tab.

Within the page editor, the right-hand panel presents you with a number of 'Categories' folders used to categorise the variety of snippets available to use and edit within your Microsite page.

Selecting one of the category folders will present you with a list of snippet options available to drag and drop onto your Microsite page canvas.

From the right-hand panel, you also have the option to 'Search by Tags' for the snippets you wish to use within your Microsite page. Simply select which tag you wish to search and click the 'Search by Tags' button,

Drag snippets on to your canvas to build the framework of your page.

As soon as you click any text the text editor tool bar will appear at the top of the screen.

This will allow you to edit text, format paragraphs, create links, insert icons and edit code. 

When you click an image, you will be presented with a number of image update icons, including: ‘Replace’, ‘Align’, ‘Image Caption’, ‘Remove’, ‘Insert Link’, ‘Display’, ‘Style’, ‘Alternate text’, ‘Change size’ and ‘Advanced Edit’.

When saving the changes you have made to your Microsite page, you can manually select the 'Save' button or you can enable the 'Autosave' function on the right-hand side of the 'Save' button.

The 'Autosave' function will automatically save any changes made to your Microsite page to ensure that no changes are lost and even provide you with the amount of seconds that have past since the last time the page was saved.

If you do not wish for all of the changes you make to your page to be automatically saved, simply click the 'Autosave' button and disable the 'Autosave' function.

You may also change the properties of the page by clicking the 'Edit Page' link at the top of the page next to the page name. 

This will give you the option to select the 'Read Only' tab and prevent others from making any changes to your Microsite page. You can also change the 'Page Name' which will also change the URL, supply a 'Page Title' which is the title that will appear in the browser tab and update the 'Page Description' which will help search engines rank your page.

Alternatively, you may elect to select the 'Include the no index flag' which will stop search engines from reading the page.

You may also wish to add the page as a 'goal page' or 'high value' page.

Once you have completed editing your page and wish to save these changes, ensure you press the 'Save' button at the top of the page, as the 'Autosave' feature will not automatically save these changes, then click 'Exit'.

This will close your Microsite tab and take you back to your Microsite home page. If you now refresh the page using the 'Refresh page' icon on the top navigation bar, your most recently edited Microsite will appear at the top of the list.

If your page is part of a larger Microsite and you do not wish to publish it just yet you may set the 'In Test' state. 

This will prevent anyone from publishing the page by mistake.

When you are ready and would like to publish your Microsite, ensure the pages you wish to publish are set to the 'Can Publish' state.

Click the three dots next to the 'Add new page' button and select 'Publish' from the drop down options.

This will pop up the 'Publish website' control box. Here you can select the 'Test Locations' tab or 'Live Locations'. This will allow you to publish your Microsite in the live or test location you have specified in the field below the tabs.

Then select which page you would like to be your default page, this is the page users will see if they type the root URL directly.

This is used rather than specifying the full URL in adverts and other marketing communications.

Remember: your page will not show in here if you have selected the 'In Test' status

Click 'Publish' and the process will begin.

As soon as the publish is complete a pop up box will confirm the Microsite was successfully published and is now live.

The Microsite summary page will then refresh.

Click the down arrow of the Microsite you have just published.

The 'active link' will now be specified within your Microsite page.

Should you wish to clone any page within your Microsite, click the three dots on the right of the page you wish to clone and select the 'Clone' option. This will then create a carbon copy of this page. 

From this drop down you also have the option to; 'Create Template', if you wish to save the page as a template to use or edit in the future, 'Unpublish' if you wish to unpublish a page within your Microsite, and 'Delete' if you wish to delete a page within your Microsite.

If you wish to remove your Microsite from the live location but do not wish to delete it, simply place each page in the 'In Test' status as described above and re-publish. This will keep the page for editing but remove it from the live location.

Or if you wish to delete an entire Microsite as it is no longer needed, select the three dots icon next to the 'Add new page' button' and select the 'Delete' option, this will remove the Microsite from all locations and prevent any external users from seeing it. 

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